For over a century, Texaco has solidified its reputation as an authentic, enduring performance brand through advertising campaigns which make an emotional connection with consumers. Although the slogans and concepts have changed over the years, the iconic Texaco Star has not, as it represents the quality, service and performance people have come to expect from Texaco.
People in the Know Trust Texaco
Cabbie 30 sec, 55.61MB
Tuner 30 sec, 5.45MB
Texaco's most recent ad campaign celebrates people around the world who have a passion for automobiles, and know them inside and out. They're car enthusiasts who trust only one kind of fuel – Texaco with Techron®. And they trust Texaco with Techron, because they know it's the only fuel that helps keep their car performing its best.
Interested in seeing more Texaco ads? Reminisce over a century of Texaco advertising history.